Ali Azarmi Managing Partner Ali Azarmi has been part of the Middle East’s advertising industry since 1987. Graduated and started his career in London working for Publicist Graphics and then moved to Dubai as ECD of BBDO until 2004 and has been working as advertising consultant on project basis since. In 2008 Ali and Mehdi established Joy Films in Dubai and Lebanon. Ali is based in Dubai. Languages: English, Farsi FacebookInstagramPhone NumberEmail Mehdi Norowzian Founder/ Director Mehdi established Joy Films in London in 1995 after his phenomenal success as the director of some of the most iconic TV Commercials. His inventiveness and creativity continues just as potently today. Mehdi Directed two feature films under Joy Films, Leo, Featuring some of Hollywood’s greatest and Killing Joe. A period drama for which he was Oscar nominated. Languages: English, Farsi Phone NumberEmail Nima Safari Senior Producer Nima is Joyfilm’s no-nonsense Senior Producer. Not only is he resourceful, calm and client-friendly – he is an excellent problem solver and an absolute pleasure to have on the team. Languages: English, Farsi Phone NumberEmail Anju Backer Senior Editor Anju is JoyFilms Senior Editor, Digital Imaging Technician, and expert in sound engineering. He is experienced in working with human stories, short films, TVCs, and studio recordings. Languages: English Phone NumberEmail Maikel Adly Logistics Joy Films Dubai’s Production Assistant and right-hand man. He is involved in every step of the production process and is always there to go the extra mile. He is also responsible for scouting our shooting locations. Languages: English, Arabic Phone NumberEmail Sandeela Ashraf Project Manager With multiple degrees in finance, marketing and journalism, Sandeela is not only our enthusiastic post producer but also our primary point of client contact as a project manager. Over the last 7 years at Joy Films, Sandeela has delivered numerous global campaigns. With her multilingualism, she brings to the table excellent communication and problem-solving skills. Languages: English, Arabic, Hindi Phone NumberEmail Parnaz Shakeri Research & Development Executive Focuses on branding and research & development at Joy Films, exploring innovative technologies and creative solutions to keep the company at the forefront of the industry. Languages: English Phone NumberEmail Manoj John Finance Manager Manoj has over 30 years of Finance & Accounting experience, across a variety of industries in UAE & the Middle East.His diligence combined with his jolly persona makes him a joy to work with. A former Badminton champion and a keen gym enthusiast means that it pays to be in his good books. Languages: English, Hindi Dima Aljogol Director of Communication Leads Joy Films’ corporate communications, overseeing new business development, editorial content, social media strategy, and event presence to amplify the company’s brand visibility and creative impact. Languages: English, Arabic Phone NumberEmail Nina Najjar Executive Producer Nina is an acclaimed film director and producer, merges cultural narratives with visual finesse. Her diverse portfolio spans corporate films, commercials, narratives, and music videos, showcasing mastery of cinematic storytelling. Notably, as line producer for ‘Waves 98’, she earned acclaim at Cannes for innovative live-action collage technique, challenging stereotypes and connecting deeply with audiences. Languages: English Phone NumberEmail Varunn Pandya Production Coordinator Varunn is the company’s liaison to directors, also assisting the producer with research and other key production requirements. Reliable, organized, and creative, Varunn possesses a film educational background and production experience in Los Angeles, making him a valuable asset to the team. Languages: English, Hindi Phone NumberEmail Roya Azarmi Social Media Manager Manages Joy Films’ social media accounts, creating engaging content that reflects the company’s creative vision. She ensures the stories shared resonate and make a lasting impact. Languages: English Phone NumberEmail Divya Perumal Admin & Management PA Manages administrative and IT operations at Joy Films, streamlining internal processes to ensure efficiency across executive and business functions. She also serves as the Executive Assistant to the Managing Partner. Languages: English Phone NumberEmail Angelie Peñaflorida Receptionist Handles the day-to-day office administration at Joy Films, ensuring smooth daily operations and providing essential support across teams. Languages: English Phone NumberEmail